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What is the digital signage? |
The digital signage is the electronic advertisement medium which uses the
computer for display and communication. With its communication function,
it can obtain and display the new information all the time as well as control
from the distance. The advertisement movie can be freely changed and you
do not need to go to the place where the poster is posted and change it
any more. Moreover, as this system is controlled by computer, the information such as the contents and layout can be automatically changed based on the situation. |
Available for various mediums |
The digital signage system is available for various mediums such as the
information terminal and wall display including normal display, multi-display
system, multi-media station. The multi-display system provides the special
effect by displaying a movie on multiple screens and displaying different
movies on each screen. The digital signage systems in different places can be controlled and managed together, and it is easy to display the same advertisement in many different places and integrate the contents of each display. It enables the advertisement medium to move autonomously by the combination with the robot such as ALSOK An9-PR. It is expected the effective display of advertisement due to the free control function which allows the switching of advertisement contents based on the place and time, and the special news flash services in an emergency situation. Currently, this system has been used for not only for advertising but other purposes such as the navigation board and news flash. |
Interactive digital signage |
The interactive digital signage is the digital signage system which enables
to change the displayed movies and contents based on the human behavior
by the interactive operation. The human behavior is detected by the touch
panel and RGB camera sensor, and the displayed contents are changed based
on its movement. In the case of advertisement, the detailed information is displayed, and the special effects such as wind and vibration are added to the movie. One of the actual examples is REACT by ITTOCAN (Figure1). The REACT is the drawing engine of the video installation for the space creation using RGB camera sensor. The special effect is added based on the human behavior such as waving the hands and walking in front of the camera. The cluster system is structured by PC built-in display, and it can be displayed on multiple screens. The Intel digital signage end cap is one of the interactive digital signage (Figure2). It is the shopping terminal using RGB camera and infrared depth sensor. With the facial recognition technology, the product appropriate for the person is displayed by the assumption of the gender and age from the face. In addition, it is possible to select and purchase the products without touching the screen by detecting the human movement with infrared depth sensor.
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Intuitive operation and multi-screen synchronism display using infrared depth sensor |
Multi-Cluster system similar to 8DOF DS |
The Multi-Cluster system uses the system similar to the very large type
of DS system, 8 DOF (8 Cluster Driving Simulator) (Figure8). The Multi-Cluster
system uses multiple machines to generate the movie, therefore, it can
keep the high frame rate while the highly-loaded image process. In addition,
the display property can be set by the machine on control side, and you
don't need to touch individual machine separately.
In 6 screens of cluster signage system, RGN camera will be settled at the upper side of display to register the the operational movement. The acquired information from RGB camera is transferred to the development team as feedback so that it is expected to be used for the improvement of the operability (*1). *1)Acquisition and use of data is performed only after getting the permission. |
(Up&Coming '11 Late Fall Issue) | ||
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